Bright Beauty Collective is a sought-after beauty agency changing the global landscape and upward trajectory of conscious brands like yours. Our desire is to transform how consumers and retailers view beauty products.

We’re committed to advancing environmental stewardship and cause-driven missions that promote ethical practices and sustainability. We’re dedicated to the conscious development and production of non-toxic products made with beneficial ingredients, both for consumers and our planet. 

Who we are

Founded by Susannah Dellinger, Bright Beauty Collective exists to close the gap between conscious-driven beauty brands and the ownership of greater market shares.

An award-winning and nationally recognized leader in the beauty space, Susannah spent two decades working as an executive with globally recognized beauty brands -  Trish McEvoy, Laura Mercier, Dr. Brandt Skincare, to name a few. During her tenure with these brands, Susannah and her teams set nationwide records for retail sales, gaining critical in-store ranks and garnering the attention of buyers everywhere.

She saw firsthand that there wasn’t enough representation for beauty brands with a conscious agenda and a cause-driven purpose. There weren’t enough dollars ending up in the pockets of brands looking to make positive change for the environment and beyond.

As so many pioneering leaders do, she stepped out on her own and became the solution the market needed. 

30+ Conscious Beauty Brands Served

Today, Bright Beauty Collective is made up of top industry leaders in sales, education, training and account management to elevate conscious beauty brands and amplify their impact on shelves of retailers around the globe from Bluemercury to Bloomingdales to Bergdorf and beyond.

Press Feature

Whole Picture with Britt Witkin

SUSANNAH'S STORY: BYE-BYE BURNOUT, HELLO INDIE-BEAUTY & LEADING WITH KINDNESS
Listen to the podcast