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We build beauty brands for a brighter tomorrow

A Full Service Retail & Branding Agency

One Stop Shop for Indie Beauty Brands

At Bright Beauty Collective, we build indie beauty brands from the ground up. Our team of industry experts amplify your message, put your brand in front of the right buyers and become a category leader.


Retail Placement

Whether you are a new or emerging brand looking for your first retail footprint or are an already established brand looking to expand your reach we have a plan to fit your needs.

Retail Account Management

Already landed the retailer of your dreams but not sure how to gain rank and grow your business at a larger scale? We have the blueprint on what works and the creativity to map out a strategy unique to your brand. 

Full Service Field Sales Teams

Let our nationally recognized team of beauty veterans make it easy for you to compete! With our extensive network of the best beauty sales people in the US & Canada we can provide support solutions customized to your needs.

Branding & Packaging Design

Our unique point of difference from decades in the beauty space has allowed us to see exactly what both retailers and consumers are looking for on the shelf and what pitfalls to avoid when designing your brand.

One on One Strategy Sessions

We offer limited one on on strategy calls for clients not yet ready to invest in full time. These sessions are extremely limited in availability  and open up once per quarter.

Your brand deserves the world. The world deserves your brand.

Our mission is simple: to elevate conscious , thoughtful,  purpose driven independent beauty brands to compete on a national and global level.

Ready to shift the beauty world together? Let us transform your business to become the brand of your dreams.

Testimonials & Featured Clients

Working with Susannah has been as easy and effortless as grabbing coffee with your best friend. She is kind and enthusiastic and still diligent, organized and highly determined! She's got her senses in all the right places and helps me as a small business see things that I am missing. I've hired her to run Axiology's ambassador program and since hiring her, our sales have exceeded our monthly goals. It's been so amazing for our business!

Ericka Rodriguez, founder of Axiology Beauty

Working with Susannah has been the single best decision I have made as a founder! (I am not kidding!!) She is that good! She understands my brand and ethos so clearly that I feel she can almost communicate it better than I can with retailers. She whipped my pitch deck in shape in no time and zoomed in on the white space my brand fills with such clarity that I still can’t believe how responsive people have been! I can’t imagine how I got along without her all these years! I leave our calls on a total high and excited for all the ways my brand is growing!

Cynthia Bestman, Founder of Violets are Blue Skincare

Susannah has been an amazing asset for TOK Beauty! Not only did Susannah help place me in my top dream retailers, she also created a strategy with her dynamic field sales team once we were in the retailer that catapulted our brand. She and her team set store sales records and immediately grabbed the buyer's attention , leading to better opportunities within the retailer and increased orders. Aside from being very knowledgeable and connected in the beauty industry, but she is very kind, attentive, and treats my brand as if it was her own brand.

Tara O’Kelly, founder of TOK beauty

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